JKB Sports

Logo design & branding

This logo was created for JKB Sports, a basketball focused podcast seeking a bold and energetic brand identity. The client requested the use of yellow, which I elevated into an athletic gold to better capture the intensity and competitive spirit of sports culture while maintaining strong visual impact across digital platforms. To personalize the mark, I incorporated a stylized illustration of the host alongside a basketball themed microphone, reinforcing the podcast’s voice-driven format and connection to the game. The result is a distinctive, memorable logo that balances personality with professional sports branding.